Pelican crossing urgently required

This road is very dangerous!!!
I was nearly wiped out this morning due to one car stopping and one not. This could have been a child! I'm concerned that it won't be long before someone will be seriously hurt or killed.
Every morning, cars are having no regard to parents and children wanting to cross over the road to go to school and are flying past like maniacs!
Some children walk to school themselves and it is frightening what could happen. Something urgently needs done, sooner rather than later, for the the safety of our residents.