I'm calling on the supermarkets to end 'buy one get one free' and agree to help the millions facing famine by donating the value of the 'free, item to aid famine relief.
As consumers we can continue to purchase 'send one free' items thus increasing the amounts donated by the supermarket chains. Win win.
BBC has stated that Nigeria, Yemen, Somalia and South Sudan are facing the greatest famine for over 60 years. Millions of people especially children are at risk.
We are currently wasting huge amounts of food often through over buying as supermarkets encourage us through their 'buy one get one free' campaigns. We take more than we need.
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