Stop Vodafone and other mobile data companies charging extortionate fees for data usage. Ensure that these companies stop the data at the contracted usage level and then contact consumers to see if they want to continue to use their data services at the ludicrous rates they then charge.
Why is this important?
Currently mobile data providers (Vodafone) let the consumer run up excessive bills and then take the money directly from their bank accounts. This is morally reprehensible.