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To: Amber Rudd (Climate Change Minister) and Elizabeth Truss (Environment Minister)

Simple law to stop misery of shoddy products.

Simple law to stop misery of shoddy products.

Help end the evils of planned obsolescence (Where companies make our products highly breakable and unfixable on purpose.)


By simply bringing in a law that makes manufacturers publish the expected lifespan of their products.

Why is this important?

Imagine if manufacturers had to say how long they expect their products to last and backed it with a guarantee.

For the first time people will be able to make a real choice when they buy something.


"Do I get the £15 kettle that lasts 1 year?
the £30 kettle that lasts 5-6 years?"

This makes things simple. We deserve to know what we are buying!

"Planned Obsolescence" (where manufacturers purposefully design their products to break or be unfixable) is on the rise. It might bring profits in for shortsighted companies, but it is a growing disaster for the environment and it means that we are stuck buying the same shoddy things again and again. Having your kettle/hoover/dishwasher break is not just annoying, it traps people in a cycle of poverty.

But there's something we can do!

If people know how long something is expected to last, we can see if the "cheap prices" are really worth it.

It's likely that companies will realise that have to do better, and up the durability of their products or risk having to publish some dismal figures.

Us consumers have been trapped by these companies strategies for too long and it's time for us to get some power back. The power of choice.

Please sign the petition. The planet will thank us all.

We can do it!


PS. Follow and share the campaign with the hashtag #built2break

United Kingdom

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Reasons for signing

  • The planet Is a finite resource. By making products that are non-repairable, designed to be disposable, we are short changing future generations by burning through irreplaceable materials. This will cost us all in the future.
  • expected duration is very good approach but designed to be repaired is important too if the bareing fails in my washing machine I don't mind it is a wear component but to be unable to replace it is unsupportable.
  • This is an excellent idea. It would be even better if it were illegal for companies to claim, on white goods/their adverts, that they were "eco-friendly" unless the products were guaranteed to last at least a minimum specified time or else possible to repair for less than the value of their purchase price.


2015-08-15 15:50:55 +0100

10,000 signatures reached

2015-07-13 22:29:26 +0100

5,000 signatures reached

2015-07-12 16:11:43 +0100

1,000 signatures reached

2015-07-12 15:20:53 +0100

500 signatures reached

2015-07-12 10:07:42 +0100

100 signatures reached

2015-07-09 14:05:45 +0100

50 signatures reached

2015-07-09 11:37:46 +0100

25 signatures reached

2015-07-08 19:44:47 +0100

10 signatures reached